Mission Statement
Our mission is to empower businesses, brands, organizations, and individuals to thrive and reach their ultimate goals through exceptional graphic design.
As a dedicated one-person, Female Black-Owned business, we guarantee that no client gets left behind or seen as just a number. We treat every relationship and project as unique, taking the time to get to know the real people behind the brand.
We believe in a personalized partnership—helping each other reach our goals one step at a time—by delivering high-quality, visionary design, including classy, elegant websites, all at an affordable price.
Key Differentiators:
Unique Experience: As a one-person company, you get dedicated, individualized attention. I have capacity for long term partnerships and customized projects. The partnership that I have with my clients is an experience that uplifts brands and individuals, and is an experience filled with communication, creativity, and professionalism.
Streamlined Speed & Agility: There is no waiting on an account manager, junior manager, creator, etc. This in itself removes the miscommunication filter that can happen when there are many individuals/departments involved. This also means I am able to move fast and swiftly, providing faster turnaround times for projects and am able to instantly adapt to the clients needs.
Transparent & Flexible Pricing: VGS does not have the overhead of rent, salaries, or HR therefore this allows me to provide premium services at a transparent and affordable price.
Deep Personal Investment: Your success is my success. This isn’t just my role within my the company it is my whole reputation and my livelihood. When you partner with me on a project know that I am deeply invested in not only the project but your success.
You know VGS, now get to know Rachael
My Journey: From Analytics to Digital Architecture
Hello! I’m Rachael, and I specialize in giving small businesses, non-profits, and passionate individuals a strong, successful voice online.
My fascination with the graphic design began early, fueled by a naturally creative and technical mind. This led me to pursue an Associate’s degree in Marketing and gain valuable experience through an internship where I mastered social media strategy, content creation, and analytics reporting. I learned how powerful data-driven strategy is for real brand growth.
The path to starting my own business was unexpected! After marrying my husband, a Marine, our travels across the county introduced me to the dedicated world of dog breeders. I quickly noticed that many needed a professional online presence. What started ass helping a few out for free – designing their websites and logos – turned into a revelation. I realized how much I loved creating these digital spaces!
My Mission: Your Success is My Focus
This “lightbulb moment” led me to launch my own platform dedicated to crafting beautiful functional online platforms and digital faces.
Today, I pour my passion into helping people just like you. I believe that no matter your industry or background, we all share one critical goal: Success. My mission is to partner with you, understand your unique vision, and build a foundation that not only looks great but delivers measurable results.
I truly love the diversity of my clients and the opportunity to make a tangible difference in their businesses. I can’t wait to learn about your goals and help you achieve them.
Life in Minnesota
After almost 10 years of marriage, I now live in Minnesota with my husband, our three kids, and three dogs. When I’m not building websites or analyzing reports, I keep my creative energy flowing through art and writing, and of course, taking my children to their next adventure.